LIV Golf New York· Aug 6–9, 2026· Trump National Golf Club Bedminster· Clubhouse Hudson Square· 77 Charlton Street, NYC· Hudson Square· LIV Golf New York· Aug 6–9, 2026· Trump National Golf Club Bedminster· Clubhouse Hudson Square· 77 Charlton Street, NYC· Hudson Square·
Clubhouse × LIV Golf New York

NYC
Activation
Brief.

Event
LIV Golf New York 2026
Tournament
Aug 6–9, Bedminster NJ
Activation Venue
77 Charlton St, Hudson Square
Prepared by
Liam Hyde, Clubhouse
The Idea

Bring LIV
into the city.

LIV Golf is landing in New York in August. Before the world's best golfers tee it up at Bedminster, we want to bring that energy into Manhattan — right in the heart of Hudson Square.


Clubhouse is a purpose-built golf simulator venue at 77 Charlton Street. Not a TopGolf. Not a bar with a screen. A proper golf space, with the audience to match — and Bedminster already loaded on our system.


Think of it the way F1 does fan activations: a dedicated space, open to the city, buzzing all week. LIV-branded from floor to ceiling. Contests, prizes, merch, tickets. A place for New York to get excited before the tournament weekend.

77
Charlton St
2
Simulator Bays
AUG
6–9, 2026
Clubhouse lounge
Clubhouse interior
Clubhouse simulator
Clubhouse street view
Clubhouse entrance
Pre-Event Touchpoint

Sell tickets
before the
first tee shot.

In the run-up to Bedminster, every Clubhouse booking becomes a conversion opportunity. As soon as someone reserves a bay, we follow up with a thank-you — and an exclusive discount code for LIV New York tickets.


It drives ticket sales for LIV and gives Clubhouse patrons more of a reason to book. Low-lift, starts working from day one — before a single flag goes up.

Sample Post-Booking Message

Thanks for booking at Clubhouse.

Want more golf? We've partnered with LIV Golf to offer you an exclusive discount on tickets to LIV Golf New York — Aug 6–9 at Trump National Golf Club Bedminster.

Use code at checkout:

CLUBHOUSE10


→ Get Tickets
The Activation

Opening
Day.

Clubhouse goes full LIV — team shirts, flags, memorabilia, signage. We open the doors, run the challenges, and let the city come to us. Walk-ins try the sim, enter the contests, take pictures, buy merch. Easy to stay for an hour. Easy to come back the next day.


LIV can sell merch and tickets directly out of the space. Every person who walks through is a fan either already going to Bedminster — or about to want to.

The F1 Model

F1 takes over a gallery space for the whole race week — people come through to see the car, jump in simulators, grab a photo, buy gear. It drives massive foot traffic without requiring everyone to go to the race. That's exactly what this can be for LIV in New York.

LIV Golf opening event at Clubhouse
LIV Golf merch activation at Clubhouse
On-Course Challenges

Play for
something.

Closest to the Pin

Players take their shot on an iconic Bedminster hole — live on the sim. Whoever finishes closest to the pin at the end of the day wins.

Prize: LIV Bedminster Tickets

Hole in One Challenge

Step up on a par 3. Sink it and win big. The kind of moment that gets people talking — and coming back to try again.

Prize: Player Meet & Greet / Autograph

Longest Drive

Step on the tee and swing. We track ball speed and distance on the simulator — the week's biggest hitter wins.

Prize: Drinks Coupon / Merch
The Vision

Closest to the Pin Challenge — Clubhouse × LIV Golf New York

LIV Golf Closest to the Pin Challenge at Clubhouse
Let's Build This

Ready
when you
are.

Happy to follow your lead on format, timing, and what makes sense for the LIV team. There's a lot we can do here — and not a lot of time before August.

Contact
Liam Hyde
Venue
Clubhouse Hudson Square
77 Charlton Street, New York, NY 10014
Email
liam@clubhousegolf.nyc
Web
clubhousegolf.nyc
Instagram
@clubhousegolf.nyc
LIV Golf New York — Tickets
events.livgolf.com/new-york
swing your swing. Clubhouse × LIV Golf · NYC · 2026